When it's a geographically-specific launch it's important to know your neighbors and get them excited. For ...
We have a strong history of creating value for our customers. At Acorn Influence, we create customized influence marketing that fits your brand and drive growth.
I worked with Acorn last year on a brand launch in the mid west and Texas. Our target market to win in was Texas and we focused our promotional efforts there. Although eggs are in the top 5 most frequently purchased items at a store, we knew that our target shopper was someone who appreciated a higher quality item that had visual appeal- in this case, the noticeably richer yolk that Goldrich eggs have. We wanted broad brand awareness in reach and impressions but with a theme of "a visibly richer yolk" to sway shoppers who wanted to serve their families a better egg and didn't know this item was available. Through Acorn's influencers, we were able to connect to both audiences and in addition had stunning pictures and great recipes! The influencers shared our story and helped us meet our goals in a way that we could never had done on our own.Read more ›
When we originally started working with bloggers we had no idea how powerful the word of mouth impact of our ambassadors would be. In fact, many of our original ambassadors are still championing our brand without even being asked. Plus, the content and images they created were absolutely incredible. To this day we are blown away by the creativity we see, and we believe this is because we seek out relevant bloggers of all influence levels.Read more ›